Archive Category: Latest News

Preferred Marketing Group Solutions Academy: Creating Benchmarks (May 10)


Join us Wednesday, May 10th from 11am – 6pm at our Culinary Center as we cook, learn and sample food from some of our top manufacturers who will be presenting several “benchmark” equipment solutions.

Guests will have the opportunity to participate in several presentations about Preferred Marketing Group’s industry leading brands and provide feedback about the features, benefits and brand performance to assist with selecting and specifying the best solution for their operation. Preferred Marketing Group’s own Preferred Chef will be onsite offering best practices on equipment use.

Reserve your spot today as space is limited! Contact Angie Avalos at or call 1-800-292-4764 for more information and
to confirm your reservation for your preferred session.

Special note for FCSI members: Earn 5 CEUs for attending!

Please click here to RSVP today.

Engineered Solutions for Your Foodservice Operations!


Have you ever said these things…

I’m tired of Excess Labor.

We are spending too much on Energy.

We have a Food Waste or Holding Problem.

Our Ticket Times are Too Long.

If so, your operations can benefit from
Engineered Solutions!


Let Preferred Marketing Group show you how Engineered Solutions can improve your operations.

Our Education Center and Culinary Lab has helped many customers solve their operations concerns.

We can offer simplified time and motion analysis, menu process re-development through new equipment technologies that will save labor, time and energy, and much more. Our team, and the brands we represent, are dedicated to helping you achieve your goals.



Learn More About Engineered Solutions for Your Operations

Contact us today at 800-292-4764 or
for a Customized Analysis.

Preferred Marketing Group Relaunches Website with New Branding

Following a full rebrand and unveiling of its new logo, Preferred Marketing Group has relaunched its company website, The website incorporates not only the new look of the brand, but also reinforces the breadth of the team’s capabilities, its unparalleled level of service and showcases the company’s future direction.

Some of the highlighted features of the new website include easier navigation, a dedicated culinary section with a focus on the Engineered Solutions that Preferred Marketing Group provides, and a more in-depth look at the company profile.

The new Culinary section provides additional insight into the company’s state-of-the-art facilities which are hosts to national chains for menu development, equipment testing, time and motion studies and full-scale kitchen mock-ups.

When rebranding, Preferred Marketing Group did not lose sight of its core foundation of finding the best solutions for its customers. The company provides “Engineered Solutions” to help make its customers more efficient and more profitable. The new website brings to life this unique difference describing the dedicated resources and systems in place that help provide its customers with a high-performance kitchen.

“We wanted end-users to walk away with a clear understanding of how we can help, the depth of our team and the preferred industry brands we represent,” said Jeff Couch, principal of Preferred Marketing Group.

Preferred Marketing Group, headquartered in Chatsworth, Calif., is a team of knowledgeable professionals, representing the industry’s top brands, dedicated to helping its customers achieve their goals.

New Logo Reflects Growth for Preferred Marketing Group

Preferred Marketing Group is proud to announce the launch of its new logo as part of the ongoing evolution of its brand. For over 30 years they have been the leading manufacturer’s sales and marketing agent for the commercial food equipment and supply industry serving all of California and Nevada. The company has grown significantly since its initial founding in 1984, and felt a rebrand would better position them for the future.

The new design reflects the full name of the brand rather than its acronym. The intent was to highlight the company’s representation of the “preferred” brands in the industry and showing that marketing these preferred brands is the company’s number one priority. The company kept the identifiable check mark for consistency, to show that “checking off of the box” as being preferred.

We wanted a logo that emulates our unparalleled level of service and highlighted the fact that we are the go-to “preferred” company that major brands in the commercial food industry turn to,” said the Preferred Marketing Group Principal, Jeff Couch. “The main purpose when moving forward with a rebrand was to differentiate ourselves from other businesses both inside and outside the foodservice industry. We want to ensure our brand is recognizable as well as capture the company’s future direction.

Preferred Marketing Group is excited about where the business is going and will also be unveiling a more current website in early 2017. The company’s promise is to delight its customers and the goal is to be the “preferred” group where customers and manufacturers will check the box as yes.

While the Preferred Marketing Group has launched a refreshed brand, the core values and foundation of the business remains the same. The Preferred Marketing Group continues to be a team of knowledgeable professionals dedicated to providing foodservice solutions through strong relationships and preferred brands in their marketing territory.